12,138 The Crum Beat, Communication and Change News and Issues

The Drum BeatThe Drum Beat – 673 – Communication and Change News and Issues
EXPERIENCES: Soap with a Message, Virtual Community for Good
STRATEGIC THINKING: Mapping Afghan Media, HIV Community Responses
CI ASSOCIATES: Thanks to Those New and Renewing
MATERIALS: Community Radio Toolkit, Visualising Food Security
From The Communication Initiative Network – where communication and media are central to social and economic development.
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1. East Los High
With an almost exclusively Latino cast, director, writers, and creators, East Los High is an English-language entertainment-education series with a mission of empowering young Latinos with information to make smart health and lifestyle choices for themselves. It is focused on the experiences of teens navigating life in a fictional inner city high school in East Los Angeles (LA), California, United States (US). The show’s transmedia strategy is designed to extend the experience for the fans by connecting the audience to relevant resources related to the different issues explored in the episodes. [Population Media Center, Wise Entertainment, The Alchemists, and Into Action Films]
2. OpenIDEO
OpenIDEO is a participatory information and communication technology for development (ICT4D) endeavour to create a virtual community of people seeking to solve problems together. IDEO posts a design problem for social change, which moves through 3 phrases of development toward a solution. The process begins with a “challenge”, such as: “How might we improve maternal health with mobile technologies for low-income countries?” OpenIDEO then uses its website and Facebook page to share stories, tools, case studies and examples in an effort to “gain a collective understanding around the challenge topic and inspire new solutions.” [IDEO]
3. Media’s pH (Public Health) Value
This initiative aims to end “quiet and polite” expert-led tobacco control approaches in India and other developing tobacco marketplaces and begin a more “inconvenient”, “in-your-face” industry approach – which uses investigative reporting to “raise awareness, ignite and channel public outrage, catalyse demand for bolder action, and demonstrate media’s public health value.” The campaign’s online presence includes a Facebook page containing links to Indian press coverage for the campaign, editorials, and informational materials and videos. [Newslaundry and Who’s There? Yes (WTY)]
4. Teatro Jornalero Sin Fronteras – Day Labor Theater without Borders, TJSF
Day labourers who are part of this US-based ensemble theatre group develop plays examining social justice issues such as: worker and immigrant rights, healthy families and workplaces, and the creation of transnational cultures. For example, presented in May 2014, “Dreams Without Borders” tells this story: “At the Lancaster Detention Center, immigrants are held as they await word on their fate in the United States. Over a 24-hour period, marked by a clock that counts down the hours and a sporadic call of a disembodied voice, the characters recall their journeys across the border and the events that unfolded as they started a new life away from their homeland.”
5. Stand Up Planet
This documentary TV show, transmedia series, and digital campaign showcases life in parts of India and South Africa through the lens of stand-up comedians. The informal tagline of the project: “You can tell a lot about people from the jokes they tell.” It aims to engage citizens in the US to advocate for awareness and overseas aid: “In both places, positive change is happening – and you can play a part. Your voice and your support can connect directly to provide more vaccines for children, access to clean water and sanitation, and HIV prevention and medication.” [Funded by a grant from The Bill & Melinda Gates Foundation and produced by independent broadcaster KCETLink Media in association with Kontent Films]
6. Mapping Election Coverage in Afghanistan
Through the “lens of election monitors” and the “eyes of the Afghan population”, as well as media reporters, a range of elections issues, such as campaign developments, elections incidents, and violations of the law, will be geo-located and categorised on this online mapping site, allowing users to identify trends and patterns. [Internews, Nai: Supporting Open Media in Afghanistan, and the National Democratic Institute (NDI), Apr 2014]
7. Enhancing Benefits or Increasing Harms: Community Responses for HIV among Men Who Have Sex With Men, Transgender Women, Female Sex Workers, and People Who Inject Drugs
by Stefan Baral, Claire E Holland, Kate Shannon, Carmen Logie, Paul Semugoma, Bhekie Sithole, Erin Papworth, Fatou Drame, and Chris Beyrer
Using a literature review, researchers identified community- and social-level determinants of HIV transmission associated with prevalent HIV infections and HIV-related outcomes among men who have sex with men (MSM), transgender women, female sex workers (FSW), and people who inject drugs (PWID). Adverse community determinants included: (i) lack of access to safe and competent HIV prevention, treatment, and care services; (ii) insufficient key population-specific health promotion (e.g., encouraging condom use with sex-positive messaging); and (iii) the reinforcement of stigma and discrimination. Significant beneficial community determinants included: social network characteristics (e.g., the provision of social support), reinforcement of protective social norms, and measures of social capital (e.g., social cohesion, participation, and inclusion). [JAIDS: Journal of Acquired Immune Deficiency Syndromes, Aug 2014]
8. Climate Resilience and Disaster Risk Management: Stories of Change from CDKN
by Mairi Dupar
This brief presents results from projects supported by the Climate and Development Knowledge Network (CDKN) to assess vulnerability and to mainstream climate resilience into development planning. It highlights the use of techniques such as role-playing games to raise people’s awareness of the challenges posed by decision-making in a changing climate. Several case studies from various countries illustrate the importance of involving diverse social groups in defining and monitoring vulnerability and delivering adaptation solutions. For example, Partners for Resilience (PfR) is focusing in Indonesia and the Philippines to define minimum standards for climate-smart disaster risk reduction (DRR) that could be adopted widely by communities, at scale. [Apr 2013]
9. Polio Outbreak in the Middle East: War in Syria Opens the Door to an Old Enemy
This report stresses that it is volunteers, social mobilisers, and polio vaccinators who are on the front lines of a humanitarian crisis exacerbated by the Syrian Civil War. Polio vaccination coverage has dramatically declined in Syria. An example of a communication challenge vaccinators face: “When aid convoys have managed to enter besieged areas they have carried polio vaccine as a priority item. However, even when children are physically accessible, they may not receive the vaccine due to the ongoing violence. Syria does not have recent experience of polio and caregivers sometimes hesitate before taking their children to get vaccinated, do not prioritize polio vaccination among the other survival challenges they face, or do not realize the importance of ensuring children receive multiple doses of the vaccine.” [World Health Organization (WHO) and United Nations Children’s Fund (UNICEF), Jul 20! 14]
10. Exploration of the Status of Services for Immigrant Families in Early Childhood Education Programs
by Colleen K. Vesely and Mark R. Ginsberg
This study sought to develop a picture of early childhood education (ECE) for immigrant families in the US and in Eastern Europe. Four principles/themes emerged: “(i) improving quality of and access to ECE programs for immigrant families, (ii) building relationships with immigrant parents and families, (iii) supporting immigrant parents’ identity development and representation in their communities, and (iv) fostering staff dynamics, development, and well-being.” [National Association for the Education of Young Children (NAEYC) with support from the Bernard van Leer Foundation (BvLF), Mar 2014]
Many Thanks to Our New and Renewing CI Associates
Please join The CI Associates, which are organisations and individuals who recognise the added value of The Communication Initiative toward their work priorities. We want to thank our newest CI Associates:

Amongst our many renewing CI Associates is Communication and Development Studies, Ohio University.

To join, click here or contact vmartin@comminit.com for assistance.

11. Self-Assessment Toolkit for Community Radio Stations and Practitioners
by Jayalakshmi Chittoor Parameswaran
This community radio tool was created through a 12-month consultation process beginning in a workshop held in New Delhi, India. It contains an illustrated question-answer format section on use of the toolkit, questionnaires for gathering information, and tips on tracking performance. [Commonwealth Educational Media Centre for Asia (CEMCA) Community Radio Facilitation Centre (CCFC) with Ford Foundation funding, Jan 2013]
12. Arab Spatial: Development and Food Security Information Tool
Arab Spatial, originally launched in 2013, now features an upgraded version and three country-level tools: Iraq Spatial, Yemen Spatial, and Palestine Spatial. The tool compiles, synthesises, and geographically displays data on more than 200 indicators of food security and development. In order to capture reliable data in the rapidly changing Middle East and North Africa (MENA) region, this interactive mapping tool analyses displays data on food availability, accessibility, stability, and utilisation, and the resulting nutritional status of individuals, and allows users to customise maps and charts according to their needs.
13. Responsive Parenting: A Strategy to Prevent Violence
This edition of Early Childhood Matters addresses the theme of responsive parenting, and, in particular, the potential for responsive parenting programmes to reduce the incidence of violence against young children. Articles examine the state of research, experiences in adapting parenting programmes to new cultural contexts, and details about projects in Jordan, Jamaica, Canada, the Netherlands, Brazil, Peru, Israel, Turkey, and the US. [BvLF, Jun 2014]
14. International Women’s Initiative Survivors’ Blog
Intended to be an open window for exploring issues related to women’s rights, health, and development globally, this blog has featured topics such as advocacy for women in government, representation of organisations campaigning for women’s rights and building the capacity among marginalised women, and descriptions of awareness raising campaigns on women’s issues (e.g., Art for Action’s travelling exhibit to end female genital mutilation).
15. Family Planning Goes Social: Using Social Media to Create, Connect, and Come Together
This toolkit is designed to help people working in the field of family planning better understand the major social media tools and networks available and how they can be used strategically to advance programme goals and increase visibility/awareness among audiences. [John Snow, Inc. (JSI), Oct 2013]
This issue of The Drum Beat was written by Kier Olsen DeVries.
The Drum Beat is the email and web network of The Communication Initiative Partnership – Partners: ANDI, BBC Media Action, Bernard van Leer Foundation, Breakthrough, Calandria, Citurna TV, DFID, FAO, Fundación Imaginario, Fundación Nuevo Periodismo Iberoamericano (FNPI), Inter-American Development Bank, Johns Hopkins Bloomberg School of Public Health Center for Communication Programs, MISA, Oxfam Novib, PAHO, The Panos Institute, Puntos de Encuentro, The Rockefeller Foundation, SAfAIDS, Sesame Workshop, Soul City, STEPS International, UNAIDS, UNDP, UNICEF, USAID, The Wellcome Trust, World Health Organization (WHO), W.K. Kellogg Foundation.

The Drum Beat seeks to cover the full range of communication for development activities. Inclusion of an item does not imply endorsement or support by The Partners.

Chair of the Partners Group: Garth Japhet, Founder, Soul City garth@heartlines.org.za

Executive Director: Warren Feek wfeek@comminit.com

The Editor of The Drum Beat is Kier Olsen DeVries.
Please send additional project, evaluation, strategic thinking, and materials information on communication for development at any time. Send to drumbeat@comminit.com

The Drum Beat seeks to cover the full range of communication for development activities. Inclusion of an item does not imply endorsement or support by The Partners.

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