14,110 Don’t hate advertising, hate bad advertising, We are social

Don’t hate advertising, hate bad advertising This article was written by our Marketing and Innovation Director in Milan, Luca Della Dora and was first published in Italian here.  If you are the kind of person that doesn’t have the patience to read long articles, here’s the quick version of this piece: “no, the advertising industry is not dead,... Leer más →

14,107 We are social, What Greta Thunberg can teach brands about decoding Gen Z

What Greta Thunberg can teach brands about decoding Gen Z It’s been a busy start to 2020 for climate activist Greta Thunberg. Fresh from turning 17, she staged a school strike where it all began at home in Sweden then slammed Australian politicians for inaction as bushfires raged across the country – all within the new decade’s first three... Leer más →

14,102 We are social, Global trends shaping marketing in 2020: Part 2

Global trends shaping marketing in 2020: Part 2 What will be the most significant trends to impact marketing in 2020? Following yesterday’s blog post, our remaining global leaders from around the world share their thoughts on the trends that will shape marketing, and social media, in 2020. Nathan McDonald, Co-Founder and Group CEO The New Influencer... Leer más →

14,101 We are Social, We Are Social’s Monday Mashup #474

  We Are Social’s Monday Mashup #474 You now need a Facebook account to sign up to Messenger  Facebook has confirmed that it has changed the sign up process for new users wanting to join its Messenger service, removing the option to access the messaging platform without a Facebook account. Previously, new users were able to... Leer más →

14,086 We are social, Brand opportunities within a more regulated social media world

Brand opportunities within a more regulated social media world What to make of 2019? A turbulent period in politics globally and the year when climate change was thrust into the spotlight. It has also been a significant turning point in social media’s life cycle. Not quite the year that social grew up, but perhaps when... Leer más →

14,082 We are social, We Are Social’s Monday Mashup #471

RSS Feed from We Are Social We Are Social’s Monday Mashup #471 Facebook launches Viewpoints to gather user feedback Facebook is looking to gather feedback from its users in the US with a new market research app. ‘Viewpoints’ gives people over 18 a financial incentive to share their views on Facebook’s suite of products, which includes... Leer más →

14,080 We are social, We Are Social’s Monday Mashup #470

RSS Feed from We Are Social We Are Social’s Monday Mashup #470 Facebook experiments with new meme creation app, Whale Facebook has a new app – meme creation platform, Whale. Currently only available in Canada, Whale allows users to decorate photos with text and stickers in order to create memes that can be shared on social... Leer más →

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