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The Communication Initiative
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| October 2013 |
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| DB Click: Health Communication |
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| The Communication Initiative and the Johns Hopkins University Center for Communication Programs (JHUCCP) welcome you to two new health communication resource websites:Health Communication and the Health Communication Africa Theme Site. |
| The summaries below are 2013 posts from the websites. We invite you to explore further! |
| 1. Pusha Love Health Campaign |
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Pusha Love is a campaign that is working to create a movement that celebrates healthy living as a means to achieve individual dreams and is designed to change the way people think about health, relationships, and what it means to love. Through various channels – including a radio magazine, radio drama, community dialogues, and youth clubs – the campaign promotes healthy lifestyle choices, creates space for dialogue, challenges norms, and motivates people to adopt new behaviours. Pusha Love is part of the Letlama (Lesotho Together Against HIV and AIDS Partnership) Project, which is working to reduce HIV infection among people aged 15 to 35…
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| 2. Methodology and Lessons-Learned from the Efficacy Clinical Trial of the Pentavalent Rotavirus Vaccine in Bangladesh |
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This study from rural Bangladesh describes the methodology based upon «good clinical practices (GCP)» used to set up a clinical trial for vaccination of infants for prevention of acute gastroenteritis associated with rotavirus. «Given that this was the first trial with clinical outcomes for any rotavirus vaccine conducted in Bangladesh, the methodology, including operation, logistics, and lessons-learned are described in this report» from Vaccine Journal Special Supplement: Rotavirus Vaccines for Children in Developing Countries, April 27 2012… |
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| 3. Zazi Campaign |
| The Zazi campaign in South Africa is designed to encourage women and girls to draw on their inner strength, power, and self-confidence to know themselves and what they stand for, in order to prevent HIV, guide their decisions about their future, and define who they are. Using advocacy, mass media, and community mobilisation, the Zazi (an Nguni word meaning Know Yourself) campaign is working to advocate for women and girls to have greater access to key services and commodities to help stop new HIV infections, minimise unwanted pregnancies, prevent mother to child transmission of HIV, and ensure healthy lifestyles and early detection and management of chronic diseases… |
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| 4. We Beat TB Campaign |
| The We Beat TB Campaign is working to combat tuberculosis (TB) in South Africa through multimedia and community-level interventions as a part of the National Department of Health’s Kick TB strategy. The campaign used radio, television, and outdoor advertisements featuring dancing cartoon characters to communicate information about TB prevention and treatment… |
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| 5. Zambia Integrated Systems Strengthening Program (ZISSP) |
| ZISSP is designed to increase use of critical high-impact health services through a health systems strengthening approach. One of the strategies is the production of a 26-episode radio distance learning programme designed to support the learning of Safe Motherhood Action Groups (SMAGs). The programme works in collaboration with the Ministry of Health (MoH) to strengthen health systems, focusing on: HIV/AIDS; malaria; family planning and reproductive health (FP/RH); maternal, newborn, and child health (MNCH); and nutrition… |
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| 6. Community-Based and Mass Media Communication Change HIV/AIDS: Related Social Norms & Sexual Behaviors in Mozambique |
| This impact study shares the experience of Tchova Tchova, Juntos Vamos Mudar (TTHV – Moving Forward, Together We Will Change), a three-year social and behavioural change communication project for HIV/AIDS prevention and treatment. Tchova Tchova was designed to provide focus on large-scale communication activities to influence main drivers and social determinants, especially gender factors, that directly fuel the HIV/AIDS epidemic… |
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| 7. Consult & Choose: A Client Centered Approach to Family Planning Counseling Leads to High Patient Satisfaction |
| This issue of Communication Impact describes an evaluation of the Consult & Choose (CC) Family Planning (FP) Initiative in Jordan. As part of the «Hayati Ahla» family planning (FP) campaign, «the CC Initiative produced a video modeling correct and incorrect interpersonal communication approaches and held training sessions with Ministry of Health (MOH) Maternal and Child Health (MCH) providers…,» then conducted client exit interviews for evaluation… |
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| 8. Wazazi Nipendeni Safe Motherhood Campaign |
| The Wazazi Nipendeni (Love Me, Parents) Safe Motherhood Campaign in Tanzania seeks to empower pregnant women and their partners to take steps to achieve a healthy pregnancy and safe delivery. Through a mix of mass media, community, and interpersonal communication channels, the campaign promotes key behaviours needed to work towards the Campaign on Accelerated Reduction of Maternal Mortality in Africa (CARMMA), an African-Union initiated programme working towards safer motherhood… |
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| 9. Behavior Change Interventions for Safe Motherhood: Common Problems, Unique Solutions |
| This report focuses on the Maternal and Neonatal Health (MNH) Program in the area of behaviour change interventions (BCI), evaluated through population-based surveys in Burkina Faso, Guatemala, Indonesia, and Nepal. In the MNH Program, BCI includes behaviour change communication (BCC) activities, community and social mobilisation, advocacy, and alliance building, as reflected in the Birth Preparedness and Complication Readiness (BP/CR) Matrix tool that outlines key actions and responsibilities of each actor within the safe motherhood arena… |
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| 10. Multiple and Concurrent Sexual Partnerships in Generalised HIV Epidemics in Southern and East Africa |
| The objective of this desk review was to identify lessons learned from recent experiences in designing, implementing, and evaluating HIV prevention programmes on multiple and concurrent partnerships (MCP) in Southern and East Africa. According to the report, a strategic approach that focuses uniquely on MCP and addresses both risk perception and social norms related to the practice of MCP is recommended. Although reinforcing mass media with interpersonal and/or community activities is important, the inclusion of advocacy and/or social mobilisation is suggested… |
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| 11. Long-Acting and Permanent Methods: Stories from the RESPOND Project – Videos |
| According to the RESPOND Project, evidence suggests that good couple communication supports better use of family planning, yet few tools exist to encourage such communication in West Africa. To address this gap, the RESPOND Project developed four short documentaries profiling real couples who overcame their fears about long-acting and permanent methods of contraception (LA/PMs).. |
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| 12. Siri ya Mtungi Television Drama |
| Siri ya Mtungi (Secrets of the Gourd) is a 13-part television drama series that examines love and sexual relationships among a community of family and friends living in Dar es Salaam, Tanzania. The television series follows the characters as they grapple with issues such as family planning and multiple concurrent sexual partnerships… |
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| Send us information about your health communication case studies, reports, evaluations, thinking, and resources. Send to health@comminit.com |
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| DB Click: Health Communication updates you on recent health communication initiatives including programme activities, evaluation and research results, books and other materials, and other information recently placed on The Communication Initiative website.
DB Click: Health Communication complements The Drum Beat through a specific focus on health communication. |
| Take a look at the Health Communication Theme Site and the Health Communication Africa Theme Site for more on communication, media, and health. |
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| If you or your colleagues wish to receive The Drum Beat and DB Click: Health Communication, send an email tohealth@comminit.com requesting to «Subscribe: HealthComm». Thank you. |
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| from The Communication Initiative…where communication and health are central to social and economic development… |
| Partners: ANDI, BBC Media Action, Bernard van Leer Foundation, Breakthrough, Calandria, DFID, FAO, Fundación Nuevo Periodismo Iberoamericano (FNPI), Inter-American Development Bank, Johns Hopkins Bloomberg School of Public Health Center for Communication Programs, MISA, Oxfam Novib, PAHO, The Panos Institute, Puntos de Encuentro, The Rockefeller Foundation, SAfAIDS, Sesame Workshop, Soul City, STEPS International, UNAIDS, UNDP, UNICEF, USAID, The Wellcome Trust, World Health Organization (WHO), W.K. Kellogg Foundation.
Website: http://www.comminit.com
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Blog de Octavio Islas 