The Drum Beat – Issue 591 – Communication and Change News and Issues
August 1 2011
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This issue includes:
* EXPERIENCES: Cricket for AIDS, zero tolerance 4 corruption, MDG voices blog…
* Updates from C-CHANGE.
* STRATEGIC THINKING: Communicating climate change, polio, research…
* Consider The CI’s CUSTOMISED NEWS SERVICE.
* MATERIALS: Tools for gender research, children & media, poverty & conflict…
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From The Communication Initiative Network – where communication and media are central to social and economic development.
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Access this issue online at http://www.comminit.com/global/drum_beat_591.html
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EXPERIENCES
http://www.comminit.com/global/search/apachesolr_search/?filters=tid%3A36%20language%3Aen%20tid%3A10
1. THINK WISE: The Global Cricket AIDS Partnership – Bangladesh, India, Sri Lanka, Global
In advance of the February 2011 International Cricket Council (ICC) World Cup, players and squads from the 14 competing countries teamed up to help combat the AIDS epidemic. Under the banner, «Think Wise: The Global Cricket AIDS Partnership,» the ICC, the United Nations Children’s Fund (UNICEF), the Joint UN Programme on HIV/AIDS (UNAIDS), and the Global Media AIDS Initiative (GMAI) – along with numerous local partners – launched a campaign asking fans around the world to get the facts, protect themselves, and avoid stigmatising those in their communities who are living with HIV and AIDS. The campaign used television, online media, and in-stadium messaging in the 3 countries hosting the tournament.
http://www.comminit.com/hiv-aids/node/330066
2. Zero Tolerance for Corruption Campaign – Namibia
Launched in 2005 in Namibia, this campaign intends to build a strategic public-private coalition of public and private actors to combat corruption and promote public awareness of corruption at national, regional, and local levels. The Namibia Institute for Democracy (NID) leads and directs this effort in collaboration with the Anti-Corruption Commission, the Office of the Prime Minister, and other public and private institutions and civic organisations. The campaign involves capacity-building through training workshops and advocacy, as well as public awareness-raising through workshops and multimedia activities.
http://www.comminit.com/democracy-governance/node/317388
3. Comedy Fights Malaria – Global
Launched in October 2010, Malaria No More’s Comedy Fights Malaria campaign is an effort to show that the disease is no laughing matter – by using comedy as a communication strategy. The goal is to engage people in a new way of talking about malaria and to see how each person can contribute his or her own unique skills to keep malaria at the forefront of the conversation. This initiative involves a range of comedians, actors, singers, and other popular personnel in the United States (US) creating videos including «absurd and sometimes downright bizarre messages».
http://www.comminit.com/entertainment-education/node/329195
4. Kenya Environment and Science Journalists Association (KENSJA) – Kenya
Initiated in February 2007, KENSJA is a non-political, professional body for environmental and science journalists and communicators in Kenya. The project’s goals are to improve the quality of environmental and science reporting, promote standards, and support environmental and science journalists in Kenya. The organisation believes that in doing so, KENSJA can act as a bridge between science, scientists, policymakers, and the public. KENSJA seeks to achieve its objectives through an online information sharing platform, advocacy, and creation of opportunities for networking.
http://www.comminit.com/media-development/node/300920
5. iCamp – Eastern Europe and Central Asia, Western Europe
This research and development project seeks to create an open virtual learning environment for university students across Europe by connecting different open source learning systems and tools and providing interoperability amongst them. In this learner-centred space, students and educators may work collaboratively on assignments across disciplines and across countries – with a special focus on the integration of students and universities from the New Member States (NMS) and the Accession Countries (AC).
http://www.comminit.com/ict-4-development/node/284366
6. Supporting the Peace Process in Guatemala
The goal of the Interpeace programme in Guatemala is to improve the efficiency and effectiveness of the security and justice systems while respecting the rule of law and human rights. This initiative uses interpersonal communication in an effort to strengthen the capacity of civil society organisations specialising in security issues to work with the state (from the military to the police, Parliament, and the Office of the President) to elaborate public policy and establish mechanisms for citizen control and monitoring of the security sector.
http://www.comminit.com/fragile-contexts/node/325392
7. Poverty Is Not a Game (PING) – Global, Western Europe
Launched in the context of the European year for combating poverty and social exclusion (2010) and several related initiatives that have emerged to raise awareness about these issues, Poverty Is Not a Game (PING) is a video game designed for school-going youth worldwide. This edutainment effort, coming out of the United Kingdom (UK), is designed to allow young people to get to know about poverty-related problems through their own medium and then challenge them to come up with a solution. Available in 4 different languages (Dutch, English, French, and German), PING can be played online; in the UK, Germany, Portugal, and Belgium, schools also have access to a handbook and a CD-ROM and for incorporating the subject of poverty into lessons.
http://www.comminit.com/entertainment-education/node/329703
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UPDATES FROM C-CHANGE
C-Change/Nigeria –http://c-changeproject.org/where-we-work/Nigeria – issued a report titled «HIV-Related Knowledge, Attitudes, Beliefs, and Practices of Young People in Cross River State and Kogi State, Nigeria» – http://c-changeproject.org/resources/hiv-related-knowledge-attitudes-behaviors-and-practices-young-people-cross-river-state-and Focus group discussions and in-depth interviews were conducted with secondary and university students and out-of-school youth. Interviews centred on youth lifestyles and risky behaviours, information and misconceptions about HIV, media habits, and recall of HIV prevention messages and programmes. The report notes risk factors that need to be addressed and makes recommendations on communicating with youth about HIV prevention in the two states.
In the Democratic Republic of the Congo (DRC) – http://c-changeproject.org/where-we-work/drcongo – C-Change is providing technical assistance in social and behaviour change communication (SBCC) to Search for Common Ground (SFCG), which produces edutainment radio and TV programmes addressing HIV prevention. C-Change assisted SFCG’s local staff with developing media messages that promote changing harmful attitudes and behaviours and counter stigma and discrimination around HIV prevention. Using the C-Modules – http://c-changeproject.org/focus-areas/capacity-strengthening/sbcc-modules – C-Change is training SFCG’s local staff to use SBCC principles in their media work. Audio and video clips of four of the SFCG programmes, along with descriptive information, are available on C-Hub – http://www.c-hubonline.org/ – here:
http://www.c-hubonline.org/7966/
http://www.c-hubonline.org/7967/
http://www.c-hubonline.org/7968/
http://www.c-hubonline.org/7969/
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STRATEGIC THINKING
http://www.comminit.com/global/search/apachesolr_search/strategic%20thinking?filters=tid:36
8. Informational Governance of Climate Change Organisations
by Laurence Delina
This January 2011 paper analyses how organisations active in climate change should incorporate information and communication technologies (ICTs) into their strategic thinking. It builds a model of «informational governance» with questions to help these organisations identify challenges and opportunities, and enable a strategic response. It identifies the following factors required for effective informational governance: arrangements (organisational presence and structure, and climate-ICT initiatives); frameworks (focus, strategy and resources); coordination (horizontally/vertically, internationally, and with other stakeholders); and accountability.
http://www.comminit.com/natural-resource/node/9280981
9. Cross-Border/Synchronised NIDs: Communication Lessons and Issues for Pakistan
by Raana Syed
The first few slides of this presentation explore the reasons why Pakistan faces challenges related to the polio eradication initiative (PEI). As detailed here, communication initiatives for cross-border synchronised national immunisation days (NIDs) include:
* Improved communication between cross-border partners/improved communication with partners for immunisation of children in camps;
* Communication with tribal leaders and border village leaders to encourage immunisation of un-registered refugee children;
* Alliance-building with people such as border guards, political agents, and scouts and officials;
* Standard messages across border and de-politicisation of polio teams; and
* High profile advocacy for the PEI across borders.
http://www.comminit.com/polio/node/9281209
10. Reporting Research: Using Evidence for Effective Journalism
This media briefing from December 2008 offers communicators and journalists support and ideas on using research to create debates and inform people of problems and possible solutions. The strategy of journalists talking to researchers in person or by telephone, rather than using their research documents exclusively, is recommended. The goal shared between journalists and researchers of creating debates about important development issues that reach out to ordinary people is suggested as a commonality to be used in approaching researchers for interviews
http://www.comminit.com/media-development/node/283047
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See some examples in the CI frame for Malaria – http://ci.daylife.com/topic/Malaria and World Bank – http://ci.daylife.com/topic/World_Bank
Contact wfeek@comminit.com for more details.
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MATERIALS
http://www.comminit.com/global/search/apachesolr_search/?filters=tid%3A36%20language%3Aen%20tid%3A30
11. Compendium of Gender Scales
This tool from C-Change, ongoing since 2010, grows out of a meeting of researchers with expert knowledge of gender scales to review what was being done in the creation and use of such scales. An important outcome of the meeting, which was hosted by C-Change, was the identification of the need for an online compendium of gender scales, which could be easily accessed by practitioners who may be interested in using gender scales to assess gender-related attitudes and beliefs, and to evaluate health interventions that incorporate gender approaches.
http://www.comminit.com/node/9281126
12. New Questions, New Insights, New Approaches: Contributions to the Research Forum at the World Summit on Media For Children and Youth 2010
The International Clearinghouse on Children, Youth and Media’s Yearbook 2011 shares research on children’s rights that was presented at a forum held in cooperation with the hosts of the World Summit on Media for Children and Youth in 2010, Karlstad, Sweden, and the International Clearinghouse on Children, Youth and Media at Nordicom. «One recurrent theme related to children, youth, and media…is the need for media literacy education….There is hope that media literacy will also include young people’s participation in the public sphere as citizens….This book offers several such examples.
http://www.comminit.com/children/node/9282080
13. Fighting Poverty: Utilizing Community Media in a Digital Age
This 2008 publication on community media is focused on democratic and sustainable development. It discusses participation as the main interest of those who support or are active in community radio. It contains articles, audio, and video documents by practitioners, decision makers, and scholars.
http://www.comminit.com/ict-4-development/node/283793
14. The Use of Epidemiological Tools in Conflict-affected Populations: Open-Access Educational Resources for Policy-makers
Created by the Conflict and Health Program at the London School of Hygiene and Tropical Medicine (LSHTM), this is a web-based, educational resource for policymakers and practitioners on the use of field epidemiology in emergency settings. The website presents what are intended to be short, accessible discussions of key issues in field epidemiology as applied to humanitarian emergencies.
http://www.comminit.com/en/node/283823
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The Drum Beat is the email and web network of The Communication Initiative Partnership – ANDI, BBC World Service Trust, Bernard van Leer Foundation, Calandria, CFSC Consortium, CIDA, DFID, FAO, Fundación Nuevo Periodismo Iberoamericano, Ford Foundation, Healthlink Worldwide, Inter-American Development Bank, International Institute for Communication and Development, Johns Hopkins Bloomberg School of Public Health Center for Communication Programs, MISA, PAHO, The Panos Institute, The Rockefeller Foundation, SAfAIDS, Sesame Workshop, Soul City, Swiss Agency for Development and Cooperation, UNAIDS, UNDP, UNICEF, USAID, WHO, W.K. Kellogg Foundation.
Chair of the Partners Group: Garth Japhet, Founder, Soul City garth@heartlines.org.za
Executive Director: Warren Feek wfeek@comminit.com
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The Editor of The Drum Beat is Kier Olsen DeVries.
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