TThe Drum Beat – Issue 573 – Communication and Change News and Issues
January 17 2011
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This issue includes:
* EXPERIENCES: billboards vs. AIDS, research x-change, youth radio.
* Many thanks to our new & renewing CI ASSOCIATES.
* TRENDS: broadband, intercultural trends, ICT & education.
* Read and comment on NEW BLOGS…and enter a BLOGGING CONTEST!
* MATERIALS: civil society gateway and toolkit, rural video.
* Please VOTE in our early childhood development poll.
* STRATEGIC THINKING: child rights action, ag journalism, India soap.
* Updates on C-Change.
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From The Communication Initiative Network – where communication and media are central to social and economic development.
Subscribe to The Drum Beat: http://www.comminit.com/en/user/register
Access this issue online at http://www.comminit.com/en/drum_beat_573.html
Drum Beat Subscribers: 47,479
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EXPERIENCES
http://www.comminit.com/en/experiences.html
1. Operation Haute Protection – Togo
This HIV prevention campaign is designed to discourage multiple concurrent relationships. The billboards feature a picture of an older man and the message – «what would you do if this man was sleeping with your daughter? So why are you sleeping with his daughter?» The campaign, which also involves the military, runs workshops in an effort to empower military wives – e.g., by helping them ensure that their husbands use condoms.
http://www.comminit.com/en/node/280405/347
2. Evidence and Lessons from Latin America (ELLA) – Latin America
ELLA uses web- and non-web technologies in an effort to support the collation, synthesis, exchange, and dissemination of evidence-based development knowledge from across Latin America on issues such as technologies for climate change, productive chains for farm goods, health and nutrition services, and closing the «urban divide».
http://www.comminit.com/en/node/324703/36
3. Youth Radio Initiative – Lao People’s Democratic Republic (PDR)
This initiative centres around a youth-led weekly broadcast from a radio station covering Luang Prabang province. Once a month, the youth radio team piles onto a rented bus and heads to remote corners of the mountainous province to perform plays and puppet shows that highlight, for example, the dangers of preventable diseases like measles.
http://www.comminit.com/en/node/292448/307
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Welcome to 2 NEW CI ASSOCIATES and 2 RENEWING CI ASSOCIATES!
Our thanks to the following organisations for contributing to the support of The CI Network by recently becoming NEW CI Associates:
* Equal Access International – http://www.comminit.com/en/node/328222/36
* United Nations Population Fund – UNFPA (Information and External Relations Division) –http://www.comminit.com/en/node/327548/36
Our gratitude as well to the following organisations for once again supporting The CI Network through their RENEWED CI Associates contributions:
* Early Childhood Development Virtual University, University of Victoria –http://www.comminit.com/en/node/306351/36
* Search for Common Ground – http://www.comminit.com/en/node/276864/36
Please consider joining these and other CI Associates who are helping preserve, sustain, and advance this growing knowledge sharing and strategic development process. Many levels of participation are open!
For a full list of current CI Associates, please see http://www.comminit.com/ci_associates/members
For details and to sign up, please see http://www.comminit.com/en/ci_associates/ or contact Warren Feek at wfeek@comminit.com Thank you.
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TRENDS
http://www.comminit.com/trends.html
4. Broadband Drives the Internet of Things
This September 2010 document discusses machine-to-machine communications, or M2M, as well as inanimate objects, which are increasingly becoming part of the so-called Internet of Things (IoT). «…[L]ooking ahead to the future, IoT/M2M has big implications for network architectures, protocols and management, which may be quite different to networks ‘powered by humans’…»
http://www.comminit.com/en/node/323594/307
5. EuroMed Intercultural Trends 2010: Anna Lindh Report
From August 2010, this report is based on public opinion polling on intercultural trends and values of 13,000 respondents from across the 2 shores of the Mediterranean. It addresses key issues in public debate, with a core thematic focus on the role of the media in shaping public perceptions, and gives direction through proposals for action to policymakers, opinion leaders, and civil society.
http://www.comminit.com/en/node/323699/36
6. Perspectives on the Use of Information and Communication Technologies (ICTs) to Benefit Education in Developing Countries
by Michael Trucano
This January 2010 document includes the top posts of 2009 by month from the World Bank’s EduTech blog site, which was conceived as «a way to initiate conversations on various topics with a globally dispersed group of experts and practitioners in a very open and public manner…»
http://www.comminit.com/en/node/321518/307
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Read and comment on the NEW BLOGS recently submitted by existing Development Policy Bloggers:
Charlie Beckett’s WELCOME TO THE GLASS ROOM» – «…The old model of an independent Fourth Estate has not yet been replaced but it is broken. Around the world we see that mainstream journalism is not up to the job of ‘speaking truth unto power…'» athttp://www.comminit.com/en/node/328503/bbc
Silvio Waisbord’s NET THINKING – «No matter how many times researchers caution about the tendency to exaggerate the impact of information technologies (ITs) as «magic bullets» to address a host of development challenges, common talk is predictably techno-optimistic…» athttp://www.comminit.com/en/node/328504/bbc
Ricardo Ramirez’s CLIMATE CHANGE COMMUNICATION – TIME FOR THE STAGE – «…what would it take to ensure climate change communication is not just a shot in the dark?…» athttp://www.comminit.com/en/node/327719/bbc
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Contest: Blogging on Development Policy
The Communication Initiative and the BBC World Service Trust invite entries for their first contest for blogging on development policy, soliciting persuasive critiques and encouraging discussion on development policy issues.
For criteria and process, please see http://www.comminit.com/en/node/328581/36 Deadline for submissions is February 28 2011.
Contest submission are already flowing in…see, for example:
Independence, Diversity and Self-Confidence
http://www.comminit.com/en/node/328774/bbc
Crossing Borders-Policy or Politics
http://www.comminit.com/en/node/328759/bbc
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MATERIALS
http://www.comminit.com/en/materials.html
7. Civil Society Gateway: Searching Out Civil Society Experts for the Media
This free online resource is designed to overcome the difficulties of civil society organisations (CSOs) in effectively communicating to the media about successes and impacts of their campaigns, especially the vision from the South.
http://www.comminit.com/en/node/316875/2754
8. eForums on HIV and TB: A Toolkit for Launching, Moderating and Managing a High Quality eForum
This December 2009 toolkit on email discussion forums is meant to help international, regional, and national CSOs use this medium for information sharing, networking, and dialogue on HIV, AIDS, tuberculosis, and related health and development issues.
http://www.comminit.com/en/node/318049/347
9. Video in Development: Filming for Rural Change
by Rico Lie and Andreas Mandler
This book, published in January 2009, provides information on the production and use of video as an integral part of development activities in rural areas around the world.
http://www.comminit.com/en/node/324165/307
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Please vote in our Early Childhood Development poll:
http://www.comminit.com/en/node/317729/303
Which of these early childhood development goals is most important in your context:
– Reducing children’s exposure to violence
– Quality early learning, at scale
– Improved physical environment
– Other (please add comments)
VOTE and COMMENT at http://www.comminit.com/en/earlychild.html
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STRATEGIC THINKING
http://www.comminit.com/en/thinking.html
10. Opportunities and Challenges in Promoting Policy- and Practice-Relevant Knowledge on Child Rights
by Caroline Harper, Nicola Jones, and Carlotta Tincati
From July 2010, this paper analyses the linkages between knowledge and policy on child rights issues. It offers suggestions related to the translation of knowledge and the institutionalisation of child rights, focusing on «networks, institutions and databases established to promote better information and knowledge sharing on child rights…»
http://www.comminit.com/en/node/323821/303
11. Community-Based Adaptation to Climate Change
by Hannah Reid, ed., Mozaharul Alam, ed., Rachel Berger, ed., Terry Cannon, ed., and Angela Milligan, ed.
This December 2009 issue of «Participatory Learning and Action» discusses how community-based adaptation (CBA) approaches to climate change have emerged and explores the similarities and differences between CBA and other participatory development and disaster risk reduction approaches.
http://www.comminit.com/en/node/323133/306
12. Riding High on Taru Fever: Entertainment-Education Broadcasts, Ground Mobilization, and Service Delivery in Rural India
by Arvind Singhal
This January 2010 case study analyses the Taru radio soap opera project, implemented in India’s Bihar state during 2002-2003. Taru worked to inspire listeners to stop child marriages, celebrate birthdays of girls, launch literacy programmes for economically poor children and dalit (low-caste) village women, and integrate dalits in community-wide events to reduce marginalisation. The researchers conclude that Taru’s strong audience effects resulted from an integration of on-air broadcasts with on-the-ground pre-programme publicity and mobilisation through local opinion leaders and Taru listening group members.
http://www.comminit.com/en/node/318535/3499
13. Reframing «Framing»
by Will Friedman
This July 2009 article examines how «framing» has come to be viewed as an essential strategy in winning public support for policies and votes. The author suggests focusing framing less on how it can help one side or another win the political game («framing-to-persuade») and more on what it means, and can mean, for strengthening the democratic process («framing for deliberation»).
http://www.comminit.com/en/node/311958/348
14. Positive Deviance in Gender: A Grassroots Approach
by Sangeeta Shrestha
This January 2007 paper outlines a method for creating and introducing community messages on gender roles and the potential for expanding the roles of women and girls in Nepali communities. Families are chosen for their «good performance by male and female members relating to decision making, health and educational opportunities for girls and women and the sharing of household chores and child care between them.» They then participate in discussions for developing messages about broader gender role possibilities.
http://www.comminit.com/en/node/272281/36
15. Growing Journalists from Agriculturalists: Restoring Culture in Agriculture in Trinidad and Tobago
by Kris Rampersad
From October 2009, this article focuses on how agriculture has been marginalised in Trinidad and Tobago as a basis for development. A proactive approach that includes making full use of new media and establishing direct contact with individual journalists could, the author argues, lead to a stronger, more positive image of agriculture and its critical importance.
http://www.comminit.com/en/node/310293/306
16. Providing ICT Skills to Teacher Trainers in Cambodia: Summary of Project Outputs and Achievements
by Jayson W. Richardson
Published in December 2009, this study presents data on the outputs of an international development project called «Establishing the Effective Use of ICTs in Education for All in Cambodia». Teacher trainers were more motivated to adopt information and communication technology (ICT) skills if they thought use of these skills was mandated, increased their reputation, was compatible with the demands of their current job, was compatible with how they liked to get things done, was easy, if they could see tangible results, if they saw others using the skills, and if they were given opportunities to practice using the skills.
http://www.comminit.com/en/node/312690/307
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C-Change Supports ABMP’s Programming to End Pediatric HIV
With C-Change support, the African Broadcast Media Partnership (ABMP) is producing radio and TV programming to promote PMTCT services for the It Begins with YOU campaign (http://www.comminit.com/redirect.cgi?m=68723d2239d19ee8cdfe68cac5dec9ce). C-Change provided information about PMTCT and assisted development of production guides for longer programming. View materials on C-Hub: http://www.comminit.com/redirect.cgi?m=436384124e31c3608379c20cd2fb55d6
C-Change Supports Kenya’s Family Planning Media Campaign
C-Change assisted Kenya’s Division of Reproductive Health with Plan for Yourself a Good Life mass media campaign for informed choice for modern contraceptives (http://www.comminit.com/redirect.cgi?m=b6f02d4b293f751f22badb3dc7a87394). Radio and print materials in Kiswahili and local languages target peri-urban and rural men and women ages 25-35 in areas with low contraceptive prevalence. View materials on C-Hub: http://www.comminit.com/redirect.cgi?m=1d471482bbe5518991268761abbe7fd4
PMI Special Collection on C-Hub
C-Hub houses the communication materials developed by USAID/President’s Malaria Initiative (PMI) partners. This collection is a central place for staff working in malaria to download and share communication materials, strategies, research, and evaluation documents. Browse the PMI Special Collection: http://www.comminit.com/redirect.cgi?m=80ee76330b869e0902a5d0ef9a92dbc1
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The Drum Beat is the email and web network of The Communication Initiative Partnership – ANDI, BBC World Service Trust, Bernard van Leer Foundation, Calandria, CFSC Consortium, CIDA, DFID, FAO, Fundación Nuevo Periodismo Iberoamericano, Ford Foundation, Healthlink Worldwide, Inter-American Development Bank, International Institute for Communication and Development, Johns Hopkins Bloomberg School of Public Health Center for Communication Programs, MISA, PAHO, The Panos Institute, The Rockefeller Foundation, SAfAIDS, Sesame Workshop, Soul City, Swiss Agency for Development and Cooperation, UNAIDS, UNDP, UNICEF, USAID, WHO, W.K. Kellogg Foundation.
Chair of the Partners Group: Garth Japhet, Founder, Soul City garth@heartlines.org.za
Executive Director: Warren Feek wfeek@comminit.com
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The Editor of The Drum Beat is Kier Olsen DeVries.
Please send additional project, evaluation, strategic thinking, and materials information on communication for development at any time. Send to drumbeat@comminit.com
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