14,077 The Drum Beat 781, November 20, 2019, Window on UNICEF’s Immunisation Communication

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The Drum Beat 781
November 20, 2019
Window on UNICEF’s Immunisation Communication

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In this issue:

* PARTNERSHIP TO BUILD TRUST AND TO MOBILISE
* UNICEF’S FOCUS ON EQUITY
* GATHERING DATA, GENERATING EVIDENCE
* KEY RESOURCES
* PLEASE TAKE OUR SURVEY

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One of The Communication Initiative (The CI)’s collaborators, the United Nations Children’s Fund (UNICEF) works with partners in government, non-governmental organisations (NGOs), other UN agencies, and the private sector to provide immunisation to the children around the world who need it the most. The strategic use of communication is a core part of this work, as the selections below highlight.
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From The Communication Initiative Network – where communication and media are central to social and economic development.
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PARTNERSHIP TO BUILD TRUST AND TO MOBILISE
  • 1. Implementation Research for Immunization: Summary Report of Global Activities Supported by Gavi, the Vaccine Alliance
    This report provides overview of 3 key UNICEF initiatives to improve implementation of policies and programmes designed to increase immunisation coverage and equity as well as broader health programmes. “The emphasis on partnership between research teams and decision makers is broadly recognized as a positive approach.” Moving forward, UNICEF stresses that it will be critical to develop a plan for supporting research teams beyond the research process itself. [Jul 2018]
  • 2. Responding to a cVDPV1 Outbreak in Ukraine: Implications, Challenges and Opportunities
    by Nino Khetsuriani, Ihor Perehinets, Dorit Nitzan, Dragoslav Popovic, Thomas Moran, Vusala Allahverdiyeva, Shahin Huseynov, Eugene Gavrilin, Liudmyla Slobodianyk, Olha Izhyk, Anna Sukhodolska, Sahar Hegazi, Katerina Bulavinova, Sergei Platov, and Patrick O’Connor
    After 3-dose oral polio vaccine (OPV) coverage in Ukraine declined from 91% in 2008 to 15% by mid-2015, an outbreak of highly divergent circulating vaccine-derived poliovirus (cVDPV) type 1 was confirmed on August 28 2015. UNICEF, along with the World Health Organization (WHO), Rotary, and other partners, developed multi-channeled communication and social mobilisation interventions in an effort to increase public trust in vaccination and mitigate opposition to OPV use. [May 2017]
  • 3. Report: Stakeholder Meeting for Vaccine Safety Communication
    UNICEF and WHO have been working closely with Gavi, the Vaccine Alliance, the United States Centers for Disease Control and Prevention (CDC), and other partners on building and maintaining public trust in vaccine safety. As part of that work, UNICEF and WHO hosted a stakeholders’ meeting on vaccine safety communication in September 2017 in New York, US. This report summarises the proceedings, culling out central themes. [2018]
  • See also:
    Social Mobilization for Cholera Prevention & Control in India: Building on the Existing Framework
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UNICEF’S FOCUS ON EQUITY
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GATHERING DATA, GENERATING EVIDENCE
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KEY RESOURCES
  • 13. Interpersonal Communication for Immunization (IPC/I)
    The website ipc.unicef.org is part of a global package of tools and resources designed to support frontline workers (FLWs) in their immunisation work, with a focus on improving their capacity to effectively use interpersonal communication (IPC) to address barriers to immunisation uptake and completion. Developed through a human-centred design approach, it presents a collection of IPC for immunisation (IPC/I) tools and materials, including the core package, adaptations, and case studies. [Jul 2019]
  • 14. Demand for Immunization: A Human-Centered Field Guide for Investigating and Responding to Challenges
    Developed by UNICEF, this platform draws on insights from human behaviour and employs human-centred methodologies to improve immunisation outcomes. It includes a field guide, process map, and workbook providing principles and a structured process to support more equitable immunisation outcomes.
  • 15. Communication for Immunization
    Offered on Agora, UNICEF’s global hub for learning and development, this learning programme covers the effective use of communication in immunisation programmes.
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PLEASE TAKE OUR SURVEY
ENQUIRY: Your priorities, opportunities and challenges!
What kinds of challenges and opportunities infuse your communication and media development, social and behavioural change work? This survey is a chance for you to let us know! We will report back on results and trends so you can gain insights from your peers in the network.
Click here to lend your voice.
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This issue of The Drum Beat was written by Kier Olsen DeVries.
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The Drum Beat is the email and web network of The Communication Initiative Partnership.

Full list of the CI Partners:
ANDIBBC Media ActionBernard van Leer FoundationBreakthroughCiturna TVFundación ImaginarioFundación Nuevo Periodismo Iberoamericano (FNPI)HeartlinesJohns Hopkins Center for Communication ProgramsMaternal and Child Survival Program (MCSP)MISAOpen Society FoundationsOxfam NovibPAHOThe Panos InstitutePuntos de EncuentroSAfAIDSSesame WorkshopSoul CitySTEPS InternationalUNAIDSUNICEFUniversidad de los AndesWorld Health Organization (WHO)W.K. Kellogg Foundation

The Drum Beat seeks to cover the full range of communication for development activities. Inclusion of an item does not imply endorsement or support by The Partners.

Chair of the Partners Group: Garth Japhet, Founder, Soul City garth@heartlines.org.za

Executive Director: Warren Feek wfeek@comminit.com

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The Editor of The Drum Beat is Kier Olsen DeVries.
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Please send additional project, evaluation, strategic thinking, and materials information on communication for development at any time. Send to drumbeat@comminit.com

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